POWWOW SPORTS CREATIVE DIRECTIONthe challenge
while many sports business formats remain old-school, powwow aims to change the landscape. launched in 2023, the new platform focused on sports business through the lens and relevance of athletes. and needed creative guidance & direction ranging from event activation.
the work
since its founding, i was fortunate to be able to consult
and develop the overall creative approach.
from brand look & feel to stage design, content activations and the full event experience.
see results here
concept, creative strategy, creative direction, creative production, project management
client: powwow sports
